At the heart of local creation since 2007
Anne Lesperance founded Belle et Rebelle in 2007 in a small location in Rosemont la Petite Patrie, with the desire to promote emerging designers from Quebec and to make local creation as accessible as possible.
What is being beautiful and rebellious?
To be strong and vulnerable, to be confident and humble, to be bold and cautious, to be thoughtful and spontaneous, to be powerful and sensitive, to be assertive and modest, to be courageous and reserved, to be self-assured and approachable!
Do you feel beautiful and rebellious?
A moment with us is...
Be immersed in a warm and friendly environment where more than a hundred emerging designers and creators await you, each overflowing with talent and creativity.
Discover our carefully selected gems every week: treasures you won't find anywhere else.
Clothing, jewelry, beauty or home accessories… each creation is a tribute to originality, attention to detail and impeccable quality.
Take some time to treat yourself, we can't wait to welcome you!
The team
We are an all-female team, passionate and determined to showcase local creativity. Every visit to our shop is a unique adventure, fueled by the energy and camaraderie of our team. A warm and welcoming experience that reflects your personality!
The founder
Hello, my name is Anne .
An avid traveler and passionate about projects, I am the owner of Belle et rebelle. Since 2007. I oversee the smooth running of operations, marketing and development of the store.
It's an honor to have such a loyal clientele over all these years; it motivates me every day to offer you the best! I am also deeply grateful to be surrounded by exceptional women who make all the difference in this adventure.
Director of Operations
Hello, I'm Séverine .
I joined the beautiful Belle et rebelle team in 2020 as Director of Operations.
I oversee the smooth running of the boutique, manage human resources, and act as a liaison between our customers, marketing, and designers. Deeply committed to eco-responsible fashion, I find it inspiring to be able to showcase beautiful pieces, ethically designed right here in Quebec.
Logistics Manager
Hello, I'm Luna .
New resident of Quebec. I decided to settle here for love, and ultimately, Montreal is also what makes my heart beat.
I handle the online product listing, order preparation, and after-sales service. My goal is to ensure your complete satisfaction by resolving your concerns and shipping your orders quickly and carefully. Friendly and responsive, I do everything I can to make your online shopping experience as pleasant as possible!
Sales consultant
Hello, I'm Marie-Eve.
I currently hold the position of Floor and Merchandising/Visual Manager.
The value of Belle et Rebelle that represents me the most would be the social and environmental awareness that we and our local creators have.new techniques to create unique visual experiences.
Sales consultant
Hello, my name is Lyne.
Self-taught and hands-on, creation and design have always been part of my life. This fascinating world of creators where art in all its forms revolves continues to inspire me today.
I started a business, almost without experience, but full of convictions, ready for anything! This beautiful project of running a shop lasted 20 years, and it is my great pride.
Also proud to have built a team of incredible women... one of them was Anne,... a very young Anne,... who would become a few years later the founder of Belle et rebelle. The ties have always remained, and since June 2025 the roles have reversed; she is the one who offers me a tailor-made position on her team.
Sales consultant and seamstress
Hello, I'm Carolina .
Chilean designer and seamstress.
I have been passionate about sewing since my childhood, and it is here, in Quebec, that I realize my dream: to have a workshop with my own brand. A brand that shares similar values to those of Belle et rebelle.
I am deeply attached to the idea of dressing creatively and comfortably. For me, each garment is much more than just a piece: it is a story, an emotion and, above all, an identity.
Proud and happy to contribute to a boutique that promotes local creation, I will be there to offer you a warm sales service as well as for all the alterations and retouching that will make your clothes perfect.
Sales consultant
Hello, I'm Alice.
Passionate about fashion and local creation, I have been at Belle et rebelle for over a year. It is a place that makes me happy and where I continue to acquire new knowledge in the Quebec fashion world! I have a personality overflowing with energy and creativity. I love to travel and discover new landscapes. I am very refined and I can easily help you find the perfect outfit that will bring out your character and set you apart from everyone! :)